Enterprise Ad Management Platform
One of Europe’s largest broadcast and media companies partnered with us to build a platform for managing TV ad campaigns within their existing ecosystem.
Project overview
Our client’s advertising division relied on multiple disconnected tools, including ad servers, CRMs, and DMPs.
It causes a lot of trouble managing and trafficking customer campaigns . They challenged us to build a unified ad management system tailored to their specific enterprise needs.
Key challenges
Complex integrations
The system features deep integration with internal APIs and services, as well as multiple external platforms, including FreeWheel, Google Ad Manager, Ad Scribe, and Jira.
Enterprise-grade compliance
The platform adheres to strict enterprise security standards, including OWASP security testing, comprehensive audit logging, role-based access control (RBAC), and support for multi-organisation management.
Multi-country adaptability
The system is designed to accommodate diverse workflows, policies, and team conventions across different countries, enabling seamless localisation and operational flexibility.
The results
- The ad management system is integrated with our client’s internal tools.
- The system is live in production and used by teams in two countries.
- +100 professional AdOps users are using the ad management platform
- The system has completed +1,000 ad campaigns
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Get in contact with our team.
Radosław Kostecki
Business Unit Director