Our AdTech Consulting & Development Services
We specialise in designing, building and maintaining custom advertising and marketing software for tech vendors, agencies, publishers, media companies, and retailers.
arrow_circle_right SERVICES
Our main services
Consulting
Whether you want to develop a new system from the ground up or refine an existing solution, we can provide expert consulting to help you understand both the technical and commercial implications of your plans.
Development
Our custom software development services cover the entire journey from concept to deployment and beyond.
With domain knowledge and deep expertise in AdTech and MarTech, we have the engineering capabilities to design, build, and maintain platforms tailored to your needs.
Maintenance & support
The ongoing maintenance, optimisation, and support of our software is a key part of your business’s future success.
We offer a range of post-development services, including IT support and maintenance, DevOps services, cloud services, and security audits.
Contact us to learn more about our services
arrow_circle_right SOFTWARE SOLUTIONS
The types of software we can build
Advertising technology
We can design and build a range of programmatic advertising and real-time bidding software, including:
- Ad servers
- Self-serve ad platforms
- Demand-side platforms (DSPs) and bidders
- Supply-side platforms (SSPs) and ad exchanges
- Ad networks
- Header bidding software
- Dynamic content optimisation (DCO) tools
- Retail media networks (RMNs)
Marketing technology
We can design and build a range of digital marketing software, including:
- Analytics tools
- Consent management platforms (CMPs)
- Tag management systems
- Personalisation engines
- Attribution platforms
- Marketing automation platforms
Data platforms
We can design and build all types of data platforms, including:
- Data management platforms (DMPs)
- Customer data platforms (CDPs)
- Data lakes
- Data clean rooms
- Reporting dashboards
- Event-tracking and data collection tools
AI development
Together with Spyrosoft’s AI Engineering team, we can design and build a range of AI-powered AdTech solutions, including:
- AI agents for media planning, campaign creation and reporting
- GenAI image and video creation for ad creatives
- Bid optimisation
- Performance and budget prediction
arrow_circle_right AI MEDIA PLANNER
Speed up your ad operations with our AI Media Planner
Our AI Media Planner is fully customisable agentic solutionthat helps teams plan, execute, and improve ad campaigns through a simple conversational interface, while automating repetitive tasks.
It can operate as a standalone tool that integrates with third-party DSPs via an API or added to your existing proprietary technology.
arrow_circle_right Our process
Our development process
Our engagement models
Every partnership with our clients is different, so we offer a range of flexible engagement models to meet and match the specific and unique nature of your business.
Delivery models
- Dedicated and full-service teams
- Team extension
Commercial models
- Time and material
- Fixed price
IP ownership models
- Client-owned IP
- Shared IP
- Licensed IP
The Spyrosoft AdTech difference
We’re not a generic software development company.
We’re a trusted AdTech development partner to companies like yours.
Domain knowledge and specialised skills
Our team has been designing and building custom AdTech solutions for 15+ years.
A flexible, proactive, and agile approach
Our development process ensures the project runs smoothly from the beginning.
Research, development, and innovation
We stay up to date with the latest industry standards and test new innovations internally.
A trusted partnership with you
Trust is one of the key values of our company and is at the heart of everything we do.
arrow_circle_rightContact us
Get in contact with our team to find out more about our services
Radosław Kostecki
Business Unit Director